PRIVACY POLICY
The privacy policy discusses how user's personal data is collected, used and shared while using the website, our services and while making payments in https://thebikerwish.com/
PERSONAL INFORMATION WE COLLECT
When users visit the Site, device information such as information related to web browser, time zone, IP address and cookies installed on the device will be automatically collected. As the users browse the Site, information related to webpages and products viewed by them, the search terms used and other forms of interactions in the Site are collected. Such automatically collected information is termed as 'Device Information'.
The following technologies are used to collect Device Information:
​
- 'Cookies' are data files with anonymous unique identifiers placed on user devices such as computers. For more details about Cookies and to find out how to disable Cookies visit http://www.allaboutcookies.org
- 'Log Files' are used to track actions on the Site and collect user data such as browser type, IP address, internet service provider, date/time stamps and referring/exit pages.
- 'Web beacons', 'Tags' and 'Pixels' are electronic files that are used to record user Site browsing data.
In addition, when users make purchases or attempt to make a purchase in the Site, data such as billing address, shipping address, email address, payment details and phone number are collected. Such information is termed as 'Order Information'
​
The term 'Personal Information' in this Privacy Policy refers to both Device Information and Order Information.
​
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “Order Information.”
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
Order Information is used to fulfil order placement procedures such as arranging for shipping, invoice preparation, order confirmation and payment processing. We also use this information to communicate with the users, screen the orders placed for any potential risks or frauds and offer advertising and marketing messages related to our products depending on your selected preferences in this regard.
Device Information is used to screen the orders for potential risks and frauds and to optimized and improve our Site to provide you with better services. This includes using the information to generate analytics about customer Site usage and browsing patterns and determining the success of our marketing campaigns. The information can also be used for the future advertising campaigns of The Biker Wish.
SHARING YOUR PERSONAL INFORMATION
User personal information is shared with third parties to help us use your data as mentioned above. We use Facebook Pixels and Google Analytics to understand customer Site usage and interaction. You can learn more about how Google uses your data here https://www.google.com/intl/en/policies/privacy/ and you can opt out of Google Analytics here https://tools.google.com/dlpage/gaoptout.
​
Personal Information can also be shared to comply with the applicable laws and regulations. Information we hold can be shared for lawful requests and to protect our rights.
​
Personal Information is used to offer users with targeted advertising and marketing messages which we believe will be of interest to them. To know more about how targeted advertising works, users can visit the National Advertising Initiative’s (NAI) website at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
​
Users can opt out of targeted advertising by using the following links:
FACEBOOK – https://www.facebook.com/settings/?tab=ads
GOOGLE – https://www.google.com/settings/ads/anonymous
BING – https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
​
In addition, users can also opt out of some of these services at Digital Advertising Alliance’s opt-out portal: http://optout.aboutads.info/.
​
​
DO NOT TRACK
​
Kindly note that our Site’s data collection and usage practices will not be altered because of the presence of a Do Not Track signal from the user browser.
YOUR RIGHTS
​
European residents have the right to access their personal information collected by us and to correct, update or delete the personal information. This right can be exercised by contacting us with the provided contact details.
DATA RETENTION
​
Once an order has been placed on the Site, user information is retained by us unless a request to delete the same is received from the users.
CHANGES
​
The Privacy Policy is subjected to change from time to time reflecting the changes in our practices and also due to other legal, regulatory or operational reasons.
CONTACT US
​
For more details about our Privacy Policy and any complaints regarding the same kindly contact us via email: thebikerwish@gmail.com or by sending a mail to the following address:
No 736, Salem, Tamil Nadu, India